My Response to the MacLeans Magazine Cover Article


Blog by Arnold Shuchat | January 5th, 2013


As usual, the general press when trying to get into the specifics of a particular industry without any detailed knowledge of same creates eye popping headlines which are of more relevance to its business than to the target of its supposed study.
True the average observer may have had his head in the sand in Vancouver, but the market has already moved down some 25% depending upon the particular sector and being right in the middle of it, I detect a renewed vigor among buyers as of the end of November.  Many listed properties in our market are owned by sellers who do not have to sell and skew the sales to active listing statistical ratio.  I see prices holding firm and buyers coming back in.  The effect of all this now, is that garbage will not sell as fast as it would have and properties will have to be better prepared for the sale.
Frankly, from the inside of this industry, I think MacLeans missed their call by about 8-11 months in the west coast market, and, short of producing additional fear into the market by their article, signals to me that additional opportunities can be reaped in the existing climate by betting against broad brush articles with incendiary pictures produced by newsmaking press.  
How about producing actual new data to back up the hype?
As usual, the general press when trying to get into the specifics of a particular industry without any detailed knowledge of same creates eye popping headlines which are of more relevance to its business than to the target of its supposed study.True the average observer may have had his head in the sand in Vancouver, but the market has already moved down some 25% depending upon the particular sector and being right in the middle of it, I detect a renewed vigor among buyers as of the end of November.  Many listed properties in our market are owned by sellers who do not have to sell and skew the sales to active listing statistical ratio.  I see prices holding firm and buyers coming back in.  The effect of all this now, is that garbage will not sell as fast as it would have and properties will have to be better prepared for the sale.Frankly, from the inside of this industry, I think MacLeans missed their call by about 8-11 months in the west coast market, and, short of producing additional fear into the market by their article, signals to me that additional opportunities can be reaped in the existing climate by betting against broad brush articles with incendiary pictures produced by newsmaking press.  How about producing actual new data to back up the hype?